Roofing Content & SEO Packages for Local Contractors

Turn your roofing website into a 24/7 sales rep with clear, homeowner-friendly content that actually drives calls—not just clicks.

Published: November 17, 2025
Reading Time: 8 min
Author: Ashley Qualls
Copywriting Roofing SEO Content Marketing

At Magic Midwest, we write SEO-focused blog posts, guides, and lead magnets specifically for roofing companies. No generic filler. Just helpful, easy-to-read content that answers the questions your customers are already asking and nudges them toward requesting inspections, repairs, or full replacements.

Who We Serve

Our roofing content packages are built for:

If that's you, you're in the right place.

Our Core Offer: The Roofing Evergreen Authority Bundle

All packages are built around a core set of 10 evergreen, SEO-ready roofing articles that answer the questions your customers are already Googling:

10 Essential Roofing Topics

  1. The Ultimate Seasonal Roof Maintenance Checklist for Homeowners in [City]
  2. Roof Repair or Replacement? How to Decide What's Best for Your Home
  3. Asphalt Shingles vs. Metal Roofing vs. [Local Favorite]: Which Roof Is Right for You?
  4. How [Region] Weather (Sun, Snow, Wind, Hail) Impacts Your Roof Over Time
  5. Hail, Wind & Storm Damage: What to Do Before You Call Your Insurance Company
  6. What Actually Happens During a Professional Roof Inspection
  7. 7 Early Warning Signs Your Roof May Be Failing
  8. Roof Ventilation & Insulation 101: The Hidden Factors That Make or Break Your Roof
  9. Planning a Roof Replacement on a Budget: Estimates, Financing & Red Flags to Avoid
  10. Roof Leaks 101: Common Causes and How Pros Track Them Down

Every article is:

Package Options & Pricing

These ranges work well for most local roofing companies. We'll confirm exact pricing after a quick discovery call.

1. Starter SEO Blog Pack

Investment: typically $750–$1,250

Perfect if you're just getting started with content.

Includes:

Great for smaller shops or newer brands who want to dip their toes into content without a huge commitment.

2. Roofing Evergreen Authority Bundle (Most Popular)

Investment: typically $1,800–$2,800

The full package to turn your blog into a trusted roofing resource library.

Includes:

Ideal if you're ready to show up consistently, boost organic traffic, and build trust long before storm season hits.

3. Growth & Lead Magnet Bundle

Investment: typically $2,500–$3,800

For roofing companies ready to turn traffic into booked inspections and estimates.

Includes everything in the Evergreen Authority Bundle, plus:

Best if you're serious about email marketing, nurturing customers, and standing out from every "free estimate" competitor in town.

What's Included With Every Package

No matter which package you choose, you get:

How We Work

Step 1 – Quick Strategy Call (or Email Q&A)

We talk about your services (repairs, replacements, storm restoration, metal roofing, etc.), your service area, and your goals (more inspections, more full replacements, storm-season authority, etc.).

Step 2 – Topic + Package Selection

You choose your package and we confirm which articles and angles you want (e.g., more storm/restoration focus, more metal roofing education, more budget/financing topics).

Step 3 – Writing & SEO Polish

We write each piece, add SEO titles/meta, and build in clear CTAs and internal linking suggestions (e.g., to your "Roof Replacement," "Storm Damage," and "Financing" pages).

Step 4 – Review & Revisions

You review everything. Need a tweak to match your exact warranty language or financing program? We adjust and finalize.

Step 5 – Upload & Promote

You (or your web person) publish the posts and plug in the captions and email blurbs. If you'd like help with this step, we can quote implementation support as an add-on.

Why Roofing Contractors Choose Magic Midwest

FAQs

Do you write about our specific roofing systems and brands?

Yes. We tailor examples and language around the systems and materials you offer (asphalt, metal, tile, flat roofing, etc.), your certifications (GAF, Owens Corning, CertainTeed), and your warranties.

Do you handle uploading the content to our site?

By default, we deliver everything in Word/Google Docs format. If you'd like help with uploading, formatting, or adding images in your CMS, we can quote that as an add-on service.

Can we spread out the content over time?

Absolutely. Many clients publish 2–4 posts per month. The content calendar included with the bundle makes it easy to schedule everything ahead of storm season or busy months.

Do you guarantee SEO rankings?

No honest agency can guarantee specific rankings. What we do guarantee is strategic, well-written, optimized content that gives you a stronger foundation for search and makes it easier for customers to say "yes" when they land on your site.


Get in touch!

AQ

Ashley Qualls

Founder & Creative Director

With over 17 years of experience in digital marketing and web design, Ashley has helped hundreds of businesses build websites that don't just look great—they deliver results. When she's not crafting creativity-driven designs, she is on the hunt to help Midwest businesses and brands shine.